SonReal
| Established. Jan 01, 2014 | INDIE
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SonReal reps Vancouver, a city that has seldom received attention within hip-hop circles (outside of Nardwuar interviews, of course). Looking to change that, today he's released the video for "Believe." The video revolves around three characters and the every day struggles that they experience. It's a journey through a day in the life of the characters lives as they overcome hardships and discover an overarching sense of optimism and resilience. - Complex Mag
Looking for some great Canadian hip-hop? Look no further: it's here.
Check out the world premiere of the video for SonReal and Rich Kidd's latest single, 'Hometown', above.
The clip was directed by Liam Mitchell and produced by Mauricio Ruiz of Mad Ruk Entertainment, with Arthur McArthur producing the track.
If you're not familiar with them, SonReal and Rich Kidd are two Canadian hip-hop artists from Vancouver and Toronto, respectively. They released their collaborative album 'The Closers', last year on October 16, 2012.
It's up for a Juno Award for Rap Recording of the Year - the ceremony takes place on April 21 in Regina.
The pair first met back in the mid-2000s when they were both starting out. In 2011, they released a video for their collaboration 'Already There', which got a lot of positive attention.
When both artists ended up signing with Black Box, the label suggested a collaborative EP, but the pair produced so much quality music that it ended up getting expanded to a full 10-song record.
- Strombo Show
Today, we're pleased to premiere SonReal and Rich Kidd's latest visual effort for "Hometown" produced by Arthur Mcarthur that takes viewers on a tour of the grandiose lands of Canada. After working with together on their debut collaborative album The Closers via BlackBox Recordings in the fall of 2012, the pair complete their East Coast/West Coast takeover of the country with this video. Find this cut along with many other gems on their collabo album The Closers - Hypetrak
The more you learn about Canada’s rap scene, the more you realize just how much good music gets stopped at the border. Luckily, this song and its accompanying video had a successful journey and made it to our inbox without difficulty. Featuring a character and some visual flourishes clearly inspired by Napoleon Dynamite and Wes Anderson, the video for “Everywhere We Go” is a humorous take on Vancouver rapper SonReal’s growing acceptance in the hip-hop community despite some initial hostility.
The song itself has similar themes (of course), but beyond that, SonReal’s flows and melodies are worth noting. He raps about five different ways in one song and it’s not because he’s compelled to by the beat. Listen/take notes below and look for a nice cameo toward the end. - RESPECT MAG
Earlier this year, Mac Miller was joined by Vancouver emcee SonReal for five dates on his Canadian tour. The exposure and experience proved to be invaluable to the 27-year-old, born Aaron Hoffman. His latest offering comes in the form of an interesting music video for his new track "Everywhere We Go." The moment SonReal steps out his house on the first day of Summer, you can tell he's in for an adventure ahead of him. Mad Ruk Entertainment directed the Napoleon Dynamite-inspired visuals, which focuses on a nerdy young man auditioning for the school talent show. - Vibe
What do you get when you combine Napoleon Dynamite’s swag, extreme awkwardness, and the major elements of a rap video? You’re about to find out in SonReal’s new music video, “Everywhere We Go.” The visuals capture a day in the life of Steve and his crew of swagged-out nerd bosses, as they kick it at the pool, grill at the crib, and challenge each other to some intense chess matches. While many videos use the storyline to distract you from the rapper’s wackness, the creativity of this video is matched by SonReal’s lyricism – so pay attention!
- Mass Appeal
Very personal record by SonReal. This video is a stylistic one shot of SonReal rapping over Kanye’s classic “Everything I Am.” Fresh from his collaborative effort with Toronto’s Rich Kidd, we see Real showing off his incredible skills as a emcee, effortlessly flowing on this classic beat. Watch the video above. - XXL Mag
Hailing from Canada, Son Real has found a way to make an impact on various U.S. Hip-Hop critics in a profound way. His honesty, and his sometimes hypnotic flows, will make you both bop your head and smile. Son Real, while versatile, disengages from the bandwagon rapper phenomenon. He doesn’t need to be someone else, which is a great thing for the listener, as his ability to tell a story as himself is the best part of this artist. - AllHipHop.com
Hailing from Canada, Son Real has found a way to make an impact on various U.S. Hip-Hop critics in a profound way. His honesty, and his sometimes hypnotic flows, will make you both bop your head and smile. Son Real, while versatile, disengages from the bandwagon rapper phenomenon. He doesn’t need to be someone else, which is a great thing for the listener, as his ability to tell a story as himself is the best part of this artist. - AllHipHop.com
Discography
Still working on that hot first release.
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Bio
SonReal Bio
SonReal is a new school leader. With a 2013 Juno and MMVA nomination, this young artist has independently put all eyes on him through consistently putting out interesting innovative material. Notorious for releasing mixtapes that have an album feel, it is easy to see why SonReal is at the forefront of not only Vancouvers hip hop scene, but the Canadian music industry as a whole.
With a number of successful releases under his belt, SonReal began 2012 with the release of the final two singles from 2011s Wheres Waldo?. Both reaching 100,000 views within their first few weeks online, SonReal kept the buzz alive with the release of an 18 track mixtape titled, Words I Said in April 2012. Directed at the promotion of his summer release, Good News, Words I Said spread across the Internet quickly. With support from some of the largest hip hop blogs such as, 2dopeboyz.com, NahRight.com, HipHopDX and more, Words I Said developed an awareness and anticipation for SonReals upcoming Good News.
Up Up Up was the first single from Good News and the driving force leading into its release. A video accompanied the single and was an instant smash once Much Music awarded it heavy rotation on their TV network. Good News was released July 25th and has been labeled the largest stepping stone in SonReals career. After turning many heads in the industry, the Vancouver rapper signed a recording deal with the independent label, Black Box Records responsible for emcees, Shad and Classified. His first release via Black Box would be a collaborative project with fellow Canadian rapper/producer, Rich Kidd.
The Closers was recorded in seven days in a private Hollywood studio. SonReal and Rich Kidd had united East and West and made an 11 track album the country could stand behind. Fans did exactly that. October 16th, The Closers debuted at #3 on iTunes Canadas hip hop charts, next to Macklemore and Kanye West. The Closers then went on to be nominated for Rap Recording of the Year at the 2013 Juno Awards. SonReal and Rich Kidd celebrated their newfound success by embarking on a nationwide tour in promotion of the project and shared stages with such artists as, Down With Webster, Mac Miller and more.
While summer 2013 was coming to an end, SonReal dropped the visuals to his first single, Everywhere We Go from his upcoming solo project. With half a million views in the first month and a top 10 spot on the Much Music Countdown, the single was an instant smash. With more visuals in store and plans to perform on a stage near you, 2014 looks like it will be the introduction of SonReal to an audience greater than he's ever seen before.
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